Magna Audio Starts International Operation
Cedia Expo 2021 was chosen to be the first international step of the company
Cedia Expo 2021 – August 16th, 2021 — Magna Audio, a Brazilian Speaker manufacture, decided to open overseas operation and chose Cedia Expo 2021 for the announcement.
“After its participation on the virtual version of the Expo in 2020, and all the interest for our products, we realized we should go overseas and there would be no better way them Cedia Expo 2021” said Daniel Lima, CDO and responsible for the international operation.
Luciano Vieira, CTO will remain running the factory operation in Brazil. “Besides all new product releases, we had in the beginning of 2021, we had little time to work hard and prepare our operation to start to send products internationally, but we are 100% ready”
The company will show to the word the product lines that helps dealers to increase their value to the end user. “We are only bringing to the show our must unique products, the ones that have differential in terms of design, performance and customization,” said Daniel.
Although Magna’s team will be small in the Expo due to the US consulate being closed over a year avoiding them to get visas, there will be a plenty of products in the booth.
Demonstration of Polly's series is the most expected, as the company claims that there is no other product that performs so good in its price point. Only on Polly 360 can cover areas up 3.000sqft, doing it with a lot of style and design.
Polly has a buried 200W subwoofer integrated plus 240º or 360º dispersion and its body is aluminum built.
Led Lights complete the exclusive design that can be selected in up to 8 beautiful colors.
Polly Spot and Sub Polly completes the product line, and they bring new level of performance and finishing on their price level.
Magna will show a prototype of the Polly Spot integrated with light. Product is expected to be release to the market in 2022.
The Aura Series is another one that is being highly anticipated by retailers since its design and customization possibilities are very pleasing.
Besides Aura 3, that will be ready to ship from company fulfillment in Florida right after Cedia, Magna will show the New Mini Aura, Aura 4 and Aura 6 models, products that are expected for Q4 2021.
Aura Sub will be also shown as it is the perfect pair for the smaller series, as Aura 6 is a 2-way full range focused to outdoors areas as it has a very good dispersion and SPL.
Completing the range of the most expected new releases for the speaker market, the Rock series bring it’s the first full range, the Rock 8, focused on serve big outdoors areas as it uses an impressive 8” Coaxial Compression Driver that handles 250W.
Magna will also take the opportunity to show its first streamer system, with Airplay 2, that can be installed in the Rock 12 Sub and in on the Bookshelf Designed Series. The Designed Bookshelf will be demo in its MKII version, expected to be released in 2022 while the streamer can be ordered already in Q4 2021.
Surface Series, another one that carries light, will be expanded. New bigger sizes and fabric finishes will be unveiled.
The Outline Series that has being showed in the São Paulo showroom finally will be ready for production and the Outline Sound will get is outdoor version, with doble of the power (80W per channel) that will also be able to be customized in the TV sizes as the rest of the product line. Besides lighting option of the LCR Outline models, Magna will show the first soundbar will integrated lighting of the market.
The NoFrame series will be demonstrated for the first time outside of Brazil. It will also be presented the recently launched 3” Extended Bass NoFrame, that uses an innovative port system making the speaker reaches 70Herts (-3db).
The company will take the advantage to be in the biggest show of the market to inquire dealers about a Pendant product line, that will carry lighting as option and a landscape lighting collection. All products are planned to be release in 2022.
A new and complete web site will debut on September 1st. Web site will be displayed in four languages, English, Spanish, Italian and of course, Portuguese and it will help the company reaches it objective of being and international company.
